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TEAM
UX-Starters
Hélène Nguemgaing, Ming Zhang, Nha Tran, Ukamaka Nnyaba, Merve Keskin, Brady Hood
![clear.png](https://static.wixstatic.com/media/55f531_b9f3f13ce3aa4af78af2cc6d3563b81b~mv2.png/v1/fill/w_3,h_3,al_c,lg_1,q_85,enc_auto/clear.png)
In these projects, we help
1. Texas Coffeehouse analyze market demand for extended hours and introducing alcohol,
2. NutriVitae Wellness address cart abandonment with in-depth interviews, proposing free shipping membership to enhance retention.
3 CharmBox Collections tackle membership churn with an A/B test on fee reduction, utilizing statistical tests for strategy refinement.
![github URL](https://static.wixstatic.com/media/55f531_912a737dafa247788d855b76b7b02446~mv2.png/v1/fill/w_45,h_45,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/25231-github-cat-in-a-circle-icon-vector.png)
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