During the year of 2025, the stock market exhibited unusual volatility, seemingly in response to social stimuli. A
particular example of interest is Tesla: from January 2025 to May 2025, Tesla and its CEO, Elon Musk, were constant
subjects on American social media, and Tesla’s stock was notably volatile during this period. Throughout 2025, various
other companies received significant social media attention over different periods, accompanied by unusual stock
volatility. The purpose of this project is to investigate whether the amount of social media attention a company receives
influences the volatility of its stock. We analyze the stock data of 50 Fortune 500 companies and create various linear and
non-linear models using spikes in social media attention as potential predictors.