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UX Research Boot Camp

Asynchronous

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Registration Deadlines

Apr 1, 2023

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Graduate students, current academics, Erdős Members, and Erdős Alumni (FREE)

Apr 1, 2023

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Employees from member companies ($200 per workshop or $400 for all 3)

Apr 1, 2023

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Employees from non-member companies ($250 per workshop or $500 for all 3)

Category

Launch

Overview

This is a self-paced, asynchronous UX Research course. The lessons concentrate on research-related industry roles particularly popular among those in the social sciences, arts, and humanities: UX research and related fields, like market research and consumer insights.

There are three mini-projects for this course. In order to receive a UX Research certificate, you must submit all 3 projects by **December 15, 2023.**

Slack

Click here to be invited to the slack organization: The Erdős Institute

Click here to access the slack cohort channel: #slack-cohort-channel

Click here to access the slack program channel: #slack-program-channel

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Click here to download the Events & Deadlines .ics calendar file

Organizers, Instructors, and Advisors

Objectives

- Apply quantitative and qualitative research to solve business problems
- Learn about how to interpret the Voice of the Customer, analyze end user behavior, profile customer personas, and shape product development plans.
- Prepare for high level research and managerial roles in consultant firms, market research companies, and growth strategy businesses.

First Steps/Prerequisites

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First Steps

Program Content

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Course materials are available on github through the following link:

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Request Access to GitHub

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Program Content

Textbook/Notes

Note: our video player does not support playback speed options. You can find a third party browser extension which will allow you to modify video playback speed. For example, this one works for Chrome: video-speed-controller. If you would prefer to avoid a browser extension you can manually modify the playback speed in the javascript console as well: Speed up any HTML5 video player!

Lesson 1: Research in Industry

UX Research

Quantitative Research, Qualitative Research, Secondary Research, Market Research, UX Research, CX Research

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Lesson 4: Interviewing

UX Research

Design Thinking, User Interviews, Usability Testing, Focus Groups, Panels

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Lesson 7: Product Design

UX Research

Ideating, Funnel Analysis, Wireframing, Storyboarding, Testing

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Lesson 10: Exploratory Data Analysis

UX Research

Summary Statistics, Frequency Tables, Cross-tabulation, Bar Charts, Histograms, Density Plots, Box Plots, Violin Plots, Correlation, Scatterplots, Heatmaps

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Lesson 2: Market Research

UX Research

Ansoff Matrix, Validating Market Opportunity, Competitive Analysis

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Lesson 5: Sampling Theory

UX Research

Random Sampling, Non-random Sampling, Screening

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Lesson 8: Survey Design

UX Research

Consumer Insights, CX, Hypothesis Formation, Question Types, Randomization

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Lesson 11: Statistical Analysis

UX Research

Null Hypothesis, Alternative Hypothesis, p Values, t-test

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Lesson 3: Industry Deliverables

UX Research

Product Development, Business Terms, Communicating Business Deliverables, White Papers, Executive Summaries, Dashboard, MVP, Agile

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Lesson 6: Persona Research

UX Research

Persona Building, User Segments, Use Cases, User Journey

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Lesson 9: A/B Testing

UX Research

Sequential Testing, Multivariate Testing, Dependent Groups, Independent Groups, Counterbalancing

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Lesson 12: Finding a UX Job

UX Research

Portfolio Projects, Market Research, UX, Consumer Insights, CX

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Project/Homework Instructions

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Project/Team Formation
Project Submission
Projects README

Schedule

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Orientation & Setup

Phase 1: Instruction and Project Completion

Project Review & Judging

Phase 2: Intense Interview Prep & Career Connections

Project/Homework Deadlines

Oct 15, 2023

09:00 PM UTC

Optional: UX Research Small Group Signup

Google Form to help me put you in teams

Dec 15, 2023

10:00 PM UTC

Mini-Project 1: Product Diversification

UX Research Boot Camp

Dec 15, 2023

10:01 PM UTC

Mini-Project 2: Website Conversion

UX Research Boot Camp

Dec 15, 2023

10:02 PM UTC

Mini-Project 3: Voice of the Customer

UX Research Boot Camp

©2017-2025 by The Erdős Institute.

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