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UX Research Boot Camp

Spring 2024

Feb 2, 2024

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May 3, 2024

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Registration Deadlines

Feb 9, 2024

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All Erdős Spring 2024 cohort members

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Category

Launch

Overview

Welcome to the UX Research course! The lessons concentrate on research-related industry roles particularly popular among those in the social sciences, arts, and humanities: UX research and related fields, like market research and consumer insights.

There are three projects for this course. In order to receive a UX Research certificate, you must submit all 3 projects, as well as a final project summary. Details of these projects are below.

Slack

Click here to be invited to the slack organization: The Erdős Institute

Click here to access the slack channel: #slack-channel

Organizers, Instructors, and Advisors

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Lindsay Warrenburg

Lead UX Research Instructor

Office Hours:

as needed

Email:

Preferred Contact:

Slack

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Kristina Knowles

Head of UX Projects

Office Hours:

as needed

Email:

Preferred Contact:

Slack

Objectives

- Apply quantitative and qualitative research to solve business problems
- Learn about how to interpret the Voice of the Customer, analyze end user behavior, profile customer personas, and shape product development plans.
- Prepare for high level research and managerial roles in consultant firms, market research companies, and growth strategy businesses.

First Steps/Prerequisites

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First Steps

Program Content

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Course materials are available on github through the following link:

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Request Access to GitHub

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Program Content

Textbook/Notes

Note: our video player does not support playback speed options. You can find a third party browser extension which will allow you to modify video playback speed. For example, this one works for Chrome: video-speed-controller. If you would prefer to avoid a browser extension you can manually modify the playback speed in the javascript console as well: Speed up any HTML5 video player!

Orientation

UX Research

Introduction to the UX Research Boot Camp

Transcript
Code

Lesson 4: Interviewing

UX Research

Design Thinking, User Interviews, Usability Testing, Focus Groups, Panels

Transcript
Code

Lesson 7: Product Design

UX Research

Ideating, Funnel Analysis, Wireframing, Storyboarding, Testing

Transcript
Code

Lesson 10: Exploratory Data Analysis

UX Research

Summary Statistics, Frequency Tables, Cross-tabulation, Bar Charts, Histograms, Density Plots, Box Plots, Violin Plots, Correlation, Scatterplots, Heatmaps

Transcript

Lesson 1: Research in Industry

UX Research

Quantitative Research, Qualitative Research, Secondary Research, Market Research, UX Research, CX Research

Transcript
Code

Lesson 2: Market Research

UX Research

Ansoff Matrix, Validating Market Opportunity, Competitive Analysis

Transcript
Code

Lesson 5: Sampling Theory

UX Research

Random Sampling, Non-random Sampling, Screening

Transcript
Code

Lesson 8: Survey Design

UX Research

Consumer Insights, CX, Hypothesis Formation, Question Types, Randomization

Transcript
Code

Lesson 11: Statistical Analysis

UX Research

Null Hypothesis, Alternative Hypothesis, p Values, t-test

Transcript

Lesson 3: Industry Deliverables

UX Research

Product Development, Business Terms, Communicating Business Deliverables, White Papers, Executive Summaries, Dashboard, MVP, Agile

Transcript
Code

Lesson 6: Persona Research

UX Research

Persona Building, User Segments, Use Cases, User Journey

Transcript
Code

Lesson 9: A/B Testing

UX Research

Sequential Testing, Multivariate Testing, Dependent Groups, Independent Groups, Counterbalancing

Transcript
Code

Lesson 12: Finding a UX Job

UX Research

Portfolio Projects, Market Research, UX, Consumer Insights, CX

Transcript
Code

Project/Homework Instructions

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Project/Team Formation
Project Submission
Projects README

Schedule

Click on any date for more details

Phase 1: Instruction and Project Completion

Project Review & Judging

Phase 2: Intense Interview Prep & Career Connections

UX Research Orientation

Feb 9, 2024 at 05:00 PM UTC

EVENT

UX Research Office Hour: Projects

Feb 28, 2024 at 09:00 PM UTC

EVENT

UX Research Office Hour: Projects

Mar 20, 2024 at 08:00 PM UTC

EVENT

UX Research Office Hour: Lectures

Apr 10, 2024 at 08:00 PM UTC

EVENT

UX Research Office Hour: Projects

May 1, 2024 at 08:00 PM UTC

EVENT

UX Research Office Hour: Lectures

Feb 14, 2024 at 09:00 PM UTC

EVENT

UX Research Office Hour: Lectures

Mar 6, 2024 at 09:00 PM UTC

EVENT

UX Research Office Hour: Projects

Mar 27, 2024 at 08:00 PM UTC

EVENT

UX Research Office Hour: Projects

Apr 17, 2024 at 08:00 PM UTC

EVENT

UX Research Office Hour: Projects

Feb 21, 2024 at 09:00 PM UTC

EVENT

ZenGenius Company Intro

Mar 8, 2024 at 05:00 PM UTC

EVENT

UX Research Office Hour: Lectures

Apr 3, 2024 at 08:00 PM UTC

EVENT

UX Research Office Hour: Projects

Apr 24, 2024 at 08:00 PM UTC

EVENT

Project/Homework Deadlines

Feb 9, 2024

10:00 PM UTC

Team Formation

You'll meet in these groups every week: they are your study group AND project group

Feb 16, 2024

02:00 PM UTC

UX Research Videos 1-3

Research in Industry, Market Research, Industry Deliverables

Mar 1, 2024

10:00 PM UTC

UX Research Project 1 Deadline

Product Diversification

Mar 4, 2024

02:00 PM UTC

UX Research Videos 4-6

Interviewing, Sampling Theory, Persona Research

Mar 29, 2024

09:00 PM UTC

UX Research Project 2 Deadline

Website Conversion

Apr 1, 2024

01:00 PM UTC

UX Research Videos 7-9

Product Design, Survey Design, A/B Testing

Apr 12, 2024

01:00 PM UTC

UX Research Videos 10-12

Exploratory Data Analysis, Statistical Analysis, Finding a UX Job

Apr 26, 2024

09:00 PM UTC

UX Research Project 3 Deadline

Voice of the Customer Analysis

May 3, 2024

09:00 PM UTC

UX Final Project Summary Deadline

Project Description, Executive Summary, Project Video

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